Episode 23

full
Published on:

5th May 2025

23. How to Audit Your Core Offer and Unlock $15k+ Cash Months

If you’ve been stuck at $3K–$10K months no matter how much you post, launch, or tweak your messaging… this episode is your wake-up call. Spoiler: It’s NOT a leads problem, and it’s NOT about needing a bigger audience.

Today, I’m breaking down the #1 issue holding most online business owners back: a shaky core offer. I’m pulling back the curtain on a recent client case study, where we went from plateaued $3K months to a clear path to $15K+... simply by tightening up her core offer (no new offers needed 👏).

We’re talking about:

  • Why your core offer is the real reason you’re leaving thousands on the table every month
  • How to audit your pricing (hint: it’s not just about "raising your rates")
  • The smart way to add tiers and upsells inside your offer to expand your income potential
  • Why scaling starts with delivery—and how to make sure your offer is actually scalable
  • Simple ways to elevate your client experience and turn happy clients into repeat buyers

Whether you’re offering 1:1 services, a group program, or anything in between, this episode is packed with actionable strategies to stabilize your revenue and set your business up for real, sustainable growth.

Feeling called out? Ready to optimize your core offer for bigger months on repeat? DM me over on Instagram @hellonicolelehman or shoot me an email at hello@nicolelehman.com to chat about how we can work together.

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About the Podcast

The Growth Framework, Offer Suite Strategy, Scaling Strategy, and Educational Design for Entrepreneurs.
Build a Business Designed to Scale
Your business deserves more than random offers, chaotic launches, and chasing growth hacks that don’t deliver ready to buy clients and consistent 5 figure months. The Growth Framework is your strategic guide to building a business designed for sustainable growth to 10k+ months - not random new offers every quarter and scrambling for new leads in hopes of randomly hitting your income goals.
Inside each episode, you’ll learn how to streamline your offer suite, apply educational design principles that actually drive client results, and scale with intentional strategies instead of burnout tactics.
This isn’t about hustling harder, it’s about building smarter, aligning your offers, and structuring your business to grow on a solid foundation so that your system works on your behalf - retaining clients and delivering hot and ready to buy leads on the daily.
If you're ready to trade frantic launches and throwing spaghetti at the wall for strategic momentum, you’re in the right place.

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About your host

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Nicole Lehman